A chocolate teapot, an inflatable dart board, and a marketing campaign without any feedback. What do these three items have in common? They’re all as useless as each other. When it comes to implementing a marketing campaign, without analysing the feedback, you’ve just wasted a mammoth amount of your time. There are loads of ways [...]
May
28
2009
28
2009
May
28
2009
28
2009
11 Tips on Online Marketing
Some of my musings on the use of online marketing for the freight industry. If you’d like to recieve these as emails, please click here. Enjoy! Lara Online Marketing Tip 1: Content is King…but make sure your subjects are listening Online Marketing Tip 2: If Content is King, Design is Queen Online Marketing Tip 3: [...]